The Oh my Kitchen! store is the first interactive, culinary concept-store in France! When customers arrive, they enter a soothing environment–one that feels like their own home. With a unique collection of items, utensils and products, shoppers simply cannot leave empty handed. In order to achieve this environment, everything has been designed to awaken the five senses. Consumers are free to experience and compare any and all of the products while getting information from passionate experts–all the ingredients needed to heighten senses and motivate purchases.