Manufactum

Austria

In September 2018, Manufactum opened its first store outside Germany in the central, historic inner city of Vienna. Austrians are now able to experience Manufactum and its products in a physical store – including an area for food and drinks. In line with their brand philosophy, the store provides background information on the 6,000 products that are intended to become long-lasting companions in the everyday life of customers. The products’ interesting stories are brought to the customer through video screens, remarkable product labels and various workshops and seminars that are conducted by the manufacturers themselves.

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