press release -
International Housewares Association

FOR IMMEDIATE RELEASE:
Contact: Deborah A.Teschke
Senior Manager, Public Relations & Communications
Email Debbie Teschke
847-692-0110


IHA to Live Stream During 2018 International Home + Housewares Show

ROSEMONT, Ill. (Feb 19, 2018) –Select events from the 2018 International Home + Housewares Show will be live streamed on the internet, the International Housewares Association (IHA) announced today. The Show will be held March 10-13 at McCormick Place in Chicago.

  • Smart Talks, a new educational program making its debut within the IHA Smart Home Pavilion, will feature presentations by industry experts on developments in the Smart Home and Internet of Things. Select presentations will be live streamed on the IHA homepage at www.housewares.org. The full schedule of speakers is available at www.housewares.org/show/smart-talks.
  • On Sunday, March 11, two keynote presentations will be live streamed on the IHA homepage at www.housewares.org: The Housewares Consumer Speaks: Syncing Innovation and Marketing with Consumer Needs at 7:30 a.m. CT, and The Future Kitchen: Building Smart, New and Sustainable Business Model at 12 Noon CT. Complete information about each keynote is available at www.housewares.org/show/keynotes.
  • The IHA Global Innovation Awards (gia) honor the industry’s best designed products and the world’s most innovative retailers at a special award gala on Saturday, March 10. The product awards will be live streamed at approximately 7:15 p.m. CT, and the retail awards will begin at approximately 8:45 p.m. CT.

IHA has partnered with Brandlive (www.brand.live) and Taste Media Group (www.tastemediagroup.com) as technology partners on the live streaming broadcasts.

Brandlive is a live interactive video platform used by brands and retailers to interact with their audiences for product training, consumer marketing and commerce events. Brandlive will be exhibiting at the International Home + Housewares Show in the Social Media + Digital Commerce Center located in the Grand Concourse Lobby. To request a demo or to schedule a meeting during the Show, please contact DJ Widmer at dj.widmer@yourbrandlive.com.

Taste Media Group was founded in 2010 to provide video production, animation and digital strategy for clients. For additional information about video services provided, please contact Thatcher Kamin at Thatcher@TasteMediaGroup.com.

The International Home + Housewares Show will feature more than 2,200 exhibitors and 60,000 total attendees from over 125 countries. For more information or to register for a badge, please visit www.housewares.org. Or download the Show’s mobile app at m.housewares.org

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The International Housewares Association is the 80-year-old voice of the housewares industry, which accounted for (US)$355.4 billion at retail worldwide in 2016 ($87.1 billion at retail in the U.S.). The not-for-profit, full-service association sponsors the world's premier exposition of products for the home, the International Home + Housewares Show, and offers its 1,700 member companies a wide range of services, including industry and government advocacy, export assistance, State-of-the-Industry reports, point-of-sale and consumer panel data through Housewares MarketWatch, executive management peer groups, a unique Web-based community at www.housewares.org and group buying discounts on business solutions services.