In mid-November you received a personalized email requesting that your company update your Show Directory and Online Show Listing. Completion of these listings is extremely important to the success of your Show!

The Show Directory is a printed catalog/directory that is FREE to all buyers at the Show. Your Show Directory listing includes company contact information, product descriptions, brands and main categories.

The Online Show is a website tool available not only at the Show, but year-round as well to serve as a promotional tool. It is an extension of the printed directory that allows special enhancements such as company catalogs, product images and on-site promotions. The 20,000+ buyers attending the Show will use this tool prior the Show to plan their exhibitor visits.

This tool also offers you an opportunity to reach the nearly half million visitors to our website annually.

• Complete your listing and see results today – did we mention it’s FREE!
  
  The Product Description Guide will assist you in completing your directory listing. The guide is a comprehensive list of approved product terms and category indexes for you to select for your listing.
  
  Exhibitors can list up to 10 products and 10 category indexes. By utilizing all 10 products and indexes, you increase your searchability to buyers.
  
  Product listings are included under you company information and are much more specific product terms. The category index is a broader term, but serves as another opportunity for buyers to search for categories of interest. Company name and booth number are included to help buyers find you easily.
  
  Bakeware is an example of a category index:
  
  Bakeware K1-1
  
  Below are samples of specific product listings:
  Bakeware Accessories K1-1-1
  Baking Sheets K1-1-15
  Casserole Dishes K1-1-3
  Dessert Bakeware K1-1-4
  
  

• View your listing as it appears to buyers using the Online Show - Available November 20th