Participation in the International Home + Housewares Show is an investment of your company’s time and resources.

IHA and the Show would like to help you maximize the impact of that investment and measure your return.

Please take a few minutes to read the industry white paper, Delivering Value . This white paper includes information on:

• The value of Show participation in challenging financial times
  
• Which retailers participate
  
• How to do business internationally using the Show
  
• How to measure return on investment
  
• How to get trade and consumer media attention