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Sizzling Line-up of Celebrity Chefs Headlines GOHO Cooking Theater at 2009 International Home + Housewares Show
Paula Deen, Michael Symon, Todd English, Tyler Florence, Ming Tsai Confirmed to Appear
ROSEMONT, ILL. (January 22, 2009)—Celebrity chefs, including well-known Food Network TV personalities Paula Deen, Michael Symon, Morimoto and Tyler Florence, will showcase their culinary skills in the GOHO Cooking Theater during the 2009 International Home + Housewares Show to be held March 22-24 at Chicago’s McCormick Place.
The GOHO Cooking Theater is the focal point of the innovative Gourmet District (GOHO). On hand will be exhibitors of specialty and gourmet treats and the tools used to prepare them. GOHO also features the NASFT Specialty Food Marketplace. The Cooking Theater is jointly sponsored by All-Clad Metalcrafters LLC, KitchenAid and Wilton Products, with all food supplies provided by Whole Foods Market.
Cooking Theater Hosts The Stars
The GOHO Cooking Theater will feature chef demonstrations beginning between 9:00 a.m. and 9:45 a.m. each Show day. The current line-up includes such well-known celebrity chefs as Paula Deen, Rocco DiSpirito, Todd English, Tyler Florence, The Hearty Boys, Morimoto, Marcus Samuelsson, Suvir Saran, Michael Symon and Ming Tsai. Also included are those national celebrity chefs who call Chicago home, including Rick Bayless and Gale Gand, and the new batch of TV chefs born from Top Chef fame including Stephanie Izard and Tre Wilcox.
For a list of all participating chefs, dates and times, visit www.housewares.org. Many chefs, including Rick Bayless, Todd English, The Hearty Boys, Stephanie Izard, Suvir Saran, Chris Smith, Ming Tsai and Tre Wilcox, will also hold book signings after their demonstrations. In addition to appearing in the Cooking Theater, Tyler Florence will present the keynote address at 7:30 a.m. Sunday morning in Room S100/Grand Ballroom in the South Building.
“We are pleased to host these well-known chefs who support this year’s exhibitors of gourmet specialty foods in the Gourmet District,” said Phil Brandl, president of the International Housewares Association, the Show’s sponsor. “Our buyer audience has told us that they appreciate being able to shop the gourmet foods category in conjunction with the visit to the Show. This category offers traditional homegoods retailers a significant additional sales and profit opportunity.”
NASFT’s Window to the Specialty Food World
To make GOHO a must-visit destination again in 2009, the National Association for the Specialty Food Trade (NASFT) will host its Specialty Food Marketplace. Buyers will be able to receive follow up information on all products featured in the Marketplace.
The 2009 International Home + Housewares Show will feature 2,000 exhibitors from around the world showcasing home goods, gourmet specialty foods and housewares products for every room in the home, inside and out. To register at no charge for the Show, visit www.housewares.org or call the Housewares Registration Desk at 800-752-1052 or 312-527-7294 (non-U. S) prior to March 8, 2009.
