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IHA Global Innovation Awards (gia)
New Product Showcase

Expose Your New Products to Buyers and News Media using the New Product Showcase

New Product Showcase Registration Coming Soon

Located inside the limited-access Buyers Clubs, the showcase of new products is seen by a captive audience of buyers only and not your competitors.

99% of Key U.S. Housewares Buyers in Attendance
Eighty percent of buyers surveyed said they planned to visit the showcases.

350 Million Consumer Impressions
Nearly 45% of the companies participating in the New Product Showcases have been featured in print and TV coverage of the Show.

New Product Showcase Entries Include:

Your product displayed in the Showcase
Products are featured according to category in one of the three Show halls.

IHA Global Innovation Awards (gia)
All New Product Showcase submissions will have a chance at getting recognition in the IHA Global Innovation Awards. Submit your new and innovative products for judging by a panel of experts. Products will be chosen from 13 categories. Finalists will be notified before the Show. Winners will be announced at the gia Gala, Saturday evening, March 18. All winners’ products will be displayed in the Hall of Global Innovation located in the Lakeside Center.

Pre-Show Buyer + News Media Alert
Buyers and News Media are informed of your product before the Show via email.

Buyer Leads
Buyers are able to scan products in each of the showcases and post-Show you get a list of those who scanned your product.

Year-Round Exposure
Your products will be featured throughout the year at www.housewares.org

For more information
Senior Manager, Trade Development, +1-847-692-0135.

Note: IHA reserves the right to assess and approve entries based on criteria and space.