Show the News Media your new products and photos

News media covering the Show are looking for new products. Don’t miss this opportunity to promote your products to the media – including those who can’t attend the Show. Be sure to include photos for increased visibility – listings with photos are clicked on more often than those without.

Two ways to enter your information!

This year, you can enter your information either through the Exhibitor’s Housewares Connect 365 entry page or via the link below. If you are an exhibitor’s PR agency and do not have their HC365 log-in information, click below and search for the company name to enter the product listings.

Enter Your Product Listing
Enter your product information as soon as possible for maximum visibility with the media. They will begin searching for the listings in early February.

Benefits of listing your new product information for the news media:

• The Show’s Public Relations team uses these products for stories they help reporters with before the Show.
• The new product listing is the first resource for finding products for the TV segments. The PR team researches these products for items of interest to broadcast media and to entice the network morning shows and local TV stations to cover the Show.
• The PR team reviews the new product listings for products we want to display in the News Center for the media.
• News media will be able to search for new products for months after the Show. And we will direct queries for new products to the Housewares Connect 365 website.

The earlier you enter your information, the more potential exposure to the media you will have. You can enter as many products as you like.

Questions? Contact Debbie Teschke, +1.847.692.0110; dteschke@housewares.org