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IHA - International Housewares Association: The Home Authority
Web: www.housewares.org | Ph: 847-292-4200 | Fax: 847-292-4211
FOR IMMEDIATE RELEASE:
Contact: Deborah A.Teschke
Manager, Media Relations & Communications
847-692-0110
Rubbermaid Announces Return To The 2008 International Home & Housewares Show
Reaching Out to the Trade and Consumer
ROSEMONT, IL (February 20, 2007)— Executives of Newell Rubbermaid’s Rubbermaid division announced today that they have committed to exhibit at the 2008 International Home & Housewares Show, to be held March 16 – 18, 2008, at Chicago’s McCormick Place Complex.
“Looking ahead, we see the Housewares Show as a key venue for us as we grow and diversify our sales efforts,” said Todd Boerema, vice president, sales & channel marketing. “We are looking forward to meeting with all of our current customers, showcasing our products and capabilities for those retailers who do not currently do business with us and taking advantage of the Show media reach to over 130 million consumers.”
The retail community agrees. “Having Rubbermaid back in the Show will allow us to meet with all key players in this category in one visit,” offered Steve Birke, vice president/general merchandise manager, Target Stores and a member of the Show’s Retailer Advisory Council. “This will make us significantly more efficient.”
“This is a win-win for the homegoods industry,” said Phil Brandl, president of the International Housewares Association, the Show’s not-for-profit sponsor. “We look forward to welcoming Rubbermaid in March 2008.”
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