Wegmans Food Markets is a family-owned supermarket chain with 72 stores throughout the northeastern United States. Founded in 1916, Wegmans is recognized as an industry leader and innovator. The retailer has been named as one of the “100 Best Companies to Work For” by FORTUNE magazine for the last 11 years, ranking 1st in 2005 and 5th in 2009.
Within each store, Complements, a section dedicated to kitchen and dining accessories, offers customers access to many products not customarily found in supermarkets such as high-performance cookware and up-market tableware. Wegmans’ consumer publication, Menu Magazine, frequently highlights the proper use of cooking tools found in the store along with menu suggestions prepared by their culinary team. Throughout the store, food preparation products are cross-merchandised with related foods to encourage complementary purchases. The company’s inviting, upscale merchandising and store design initiatives have made Wegmans a top-of-mind destination for retailing excellence.
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