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Founded in 1992, Brissa today operates 10 retail stores offering a mix of exclusive housewares and home decor products at competitive prices. Selling textiles, bed & bath accessories, decorative items and kitchenware, Brissa is able to live up to their slogan, "el hogar de tu hogar (the home for everything for your home)." To conduct specific target marketing campaigns, Brissa classifies each customer into one of three basic customer types – the most valuable customer, the potential customer or the loyal client. Above all is the store’s commitment to quality customer service, which is the key to turning potential customers into the precious loyal clients needed for continued success.