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Inventors Corner moves in new direction for 2012!

Friday, January 27th, 2012

Inventors Corner 2011

Newly located in the Clean, Contain & Sustain expo, The Inventors Corner pavilion features 60 booths showcasing new housewares innovations and just-ready-for-market inventions—giving you a first look at cutting edge products and ideas. Attendees love this one-stop-shopping concept, making the Inventors Corner Pavilion one of the hottest destination points at the International Home + Housewares Show!

Hosted by the United Inventors Association and sponsored by Invention Home, Inventors Corner also features the Inventors Revue where you can watch as these fledgling marketers present their ideas to panels of Housewares professionals for feedback and advice and hopefully to capture their interest. On Sunday, three panels of “As Seen on TV” marketing experts will provide insights on TV marketing. On Monday, three panels of “Pitch to the Pros” experts including professionals from companies like SkyMall, Evriholder, Lifetime Brands and Lakeland Catalogs will review products and offer suggestions for getting to the next level.

Inventors Revue Judges

Inventors Revue Judges

Revue Hours are Sunday & Monday, March 11 & 12, 10:00 a.m. – 4:30 p.m.

In addition, on Saturday Mr. 10 and Tues. Mar. 13, the UIA will be hosting the Inventor Zone Educational Forum right on the show floor where inventors and business attendees are free to sit in on informative classes, and other presentations with speakers like the Innovator of Direct Response TV Marketing,  Ron Popeil. “Got Invention Radio” will also be taping roundtable discussions for future broadcast.

Full Schedule of Events:

Saturday March 10

12:30 p.m.-The Seven Step Sales Call

Presented by Bill McHenry: President, Envision Sales & Marketing and Widgeteer

1:45 p.m.-Getting Your Products Sold at Retail

Presented by Karen Waksman: President of Products for Profit, LLC www.productforprofit.com and author.

3:00 p.m.-Got Inventions Radio

Presented by Brian Fried: President of Think Up Designs, live personality on weekly radio show Got Inventions.

Sunday March 11

As Seen on TV Panel Review

9:00 – 11:00 a.m. Moderator-Brian Fried, Got Invention Radio

Panelists Include:

Doug Frankel—Broadcast Media

Tim Harrington—Harrington Multi Media Marketing

Karen Hyman—LiveLink TV

Jon LaClare–  Harvest Growth

Bernadette Voelker–QVC

Inventors Revue crowd 201111:15 a.m. – 1:15 p.m. Moderator—Brian Fried, Got Invention Radio

Panelists Include:

Jeff Frankel—Thane Direct

Pam Phillips-Solutions Catalog

Scott Hynd—Proformance Marketing

Ron Perlstein–Infoworx

Gary Sullivan—Lenfest Media

2:45 – 4:45 p.m. Moderator—Scott Hynd

Panelists Include:

Trish Dowling—AllStar Products

Paul Greenberg—Greenberg Direct

Pierre Heroux—Hampton Direct

Wendi Cooper—C Spot Run Productions

Mickey Silverman—More Media Direct

3:45 p.m.-Q & A with As Seen on TV Legend

Presented by Ron Popeil: Hosted by Scott Hynd of Proformance Marketing and on-air talent at QVC, Ron Popeil shares his rags to riches story as a pioneer in the commercial, infomercial and recording industries.

Monday March  12

9:00 a.m.-Licensing Your Product for Under $100

Presented by:  Roger Brown, Founder of Roger Brown.NET

Pitch to the Pros” – Corporate Panel Reviews

10:15 a.m. – 12:15 p.m. Moderator –Brian Fried, Got Invention Radio

Panelists Include:

Barb Downey—SkyMall

Howard Lim—How Creative

Warren Tuttle—Lifetime Brands

Danene Jaffe—Jarden Consumer Services

12:15 – 2:15 p.m. Moderator—Brian Fried, Got Invention Radio

Panelists Include:

Dean Chapman—Prepara

Gary Seehoff–Evriholder

Bill McCoy—SkyMall

Martin Rayner—Lakeland Limited

2:30 – 4:30 p.m. Moderator—Brian Fried, Got Invention Radio

Panelists Include:

Steve Greenberg—Kitchen Inventors-Food Network

Michael Miller –Danco

James Farr –Clorox

Tuesday, March 13, 2012

9:00 a.m. – Linkin—The Good, The Bad and The Ugly

Presented by: Wendi Cooper, CEO C Spot Run

10:00 a.m. - How to Brand Your Business and Product

Presented by: Howard Lim, Chief Branding Officer—How Creative

For more information on the Inventors Corner and Inventors Revue, contact Ginny Costello at 847.692.0114 or email gcostello@housewares.org. You can also find more info on the Inventors Corner page at housewares.org.

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